mesbooks Chapter 175 Shen Wancheng goes to her own company
Chapter 175 Shen Wancheng goes to her own company
The next morning, Shen Wancheng went to the company.
Since Dingming Watch Factory, which Shen Wancheng previously acquired, was able to go public, its scale must be quite large.
After Shen Wancheng took over, she had Li Su reorganize the business extensively.
Because the watch factory's previous business was mainly OEM manufacturing, and the watches it produced were mostly ordinary types, Shen Wancheng asked Li Su to stop all of this production and sell the machinery and equipment at second-hand prices.
As for the factory's employees, Li Su only kept all the senior technicians; all the ordinary employees were dismissed.
This is a common occurrence in company acquisitions, and the process went smoothly without any employee disturbances. Of course, the main reason is that there is no shortage of jobs on Hong Kong Island right now.
Shen Wancheng had Li Su convert the vacant factory building into two parts: a clothing department and other departments.
This "Other Departments" refers to the businesses that Shen Wancheng plans to expand into in the future, including leather bags, men's and women's shoes, etc.
The original office building of the factory has been retained and is now the office building of Oriental Elegance.
Although the company is now operating normally, this is Shen Wancheng's second visit to the company.
The last time was when Li Su had just set up the leadership teams for the various departments of the company, and Shen Wancheng had inspected the site.
The company office building has five floors. Shen Wancheng's office is located on the top floor. Apart from Shen Wancheng's office, there is only one meeting room on this floor, which is usually very quiet.
Li Su also had the office rearranged, making it neat and clean.
Knowing that Shen Wancheng was coming to the company today, Li Su even had someone buy a bunch of tulips and put them in a vase on the desk.
After seeing the flowers at the office door, Shen Wancheng stood there without going in.
"Thank you for your thoughtfulness, but I'm sorry, please have someone take the flowers to your office. I can't stand the smell of tulips."
Li Su was startled.
"I'm sorry, I didn't know that."
Li Su then instructed his assistant to carry away the tulips along with the vase, while he himself went to open all the doors and windows of the office to ventilate the space.
"Let's go to the conference room to talk first."
Li Su apologized again, then led Shen Wancheng to the conference room.
This isn't Shen Wancheng being overly sensitive; rather, prolonged exposure to the scent of tulips can have adverse effects on both the pregnant woman and the fetus.
Shen Wancheng was quite glad that she had exchanged for medical abilities as soon as she became pregnant; taking precautions was indeed the right thing to do.
After sitting down in the conference room, Shen Wancheng could tell from Li Su's expression that he was still bothered by what had happened before.
She then explained it again.
"Please don't mind the flowers just now. I know your intention was good. It's just that I can't smell tulips because of my own health."
Shen Wancheng has not yet publicly announced her pregnancy, as premarital pregnancy is still rare in this day and age.
Moreover, announcing one's pregnancy to the public is not a good thing, after all, it is equivalent to telling some bad people, "I am pregnant now, I am very vulnerable, come and cause trouble."
Therefore, Shen Wancheng felt it was better to let people know later.
Li Su didn't investigate what Shen Wancheng said, but simply nodded to indicate that he understood.
"Ok, I see."
Shen Wancheng then got to the point.
"Where are the two finished watches?"
"It's in the warehouse safe, I've already sent someone to get it."
"Yes, I have an idea for the marketing and promotion plan we discussed last night."
From the moment Shen Wancheng approached Li Su and persuaded him to join her startup team, Li Su was very impressed with Shen Wancheng.
After Shen Wancheng acquired Dingming, a listed company, at an extremely low price, Li Su began to idolize Shen Wancheng.
Upon hearing Shen Wancheng say that she had ideas for a marketing and promotion plan, Li Su's eyes instantly filled with anticipation.
"Please speak."
Seeing that Li Su was listening attentively, Shen Wancheng smiled and said.
"Your expectations are so high, you're bound to be disappointed if I tell you."
Li Su also smiled.
"I believe your proposal will only surprise me."
"We have invited Li Shaojie to be our spokesperson."
Li Su frowned instinctively upon hearing Shen Wancheng's words.
Shen Wancheng immediately smiled.
"See, aren't you disappointed?"
Li Su laughed and said, "You really know how to tease me. But I really don't understand. Didn't you say yesterday that hiring big-name celebrities as spokespeople only increases brand awareness, but doesn't necessarily attract the attention of wealthy people, and the investment and return are not proportional?"
“Even though I hadn’t paid much attention to this industry before, I knew that Li Shaojie was currently the highest-paid star in the Hong Kong entertainment circle.”
Shen Wancheng explained, "Yesterday I thought that inviting big-name celebrities might not be worth the investment, so I wanted to avoid it for the time being. But that was a misconception."
"If the input and output are not proportional, we should think about how to maximize the output. If this path is not feasible, we should consider giving up."
Li Su nodded. "You're right, so you've come up with a way to increase profits?"
"We think the reason why the returns may not be proportional to the investment is simply that the public's attention is not shifting to the watch. After all, only fans usually pay attention to what the spokesperson wears. So, let's just focus everyone's attention on the watch."
Shen Wancheng paused for a moment, then continued, "So the new problem is how to focus public attention on the table."
Li Su listened attentively, nodding unconsciously at each key point.
"Targeting watch manufacturing gimmicks."
Li Su replied with two words: "hype."
Shen Wancheng nodded, "Yes, it's just hype."
"Have you figured out how to create a buzz?"
"I have a general idea."
Li Su thought for a moment, then hesitated, "Would Li Shaojie agree to this kind of deliberate hype? He's already one of the most popular stars in Hong Kong, so he might really dislike hype."
If this were said in later generations, Li Su's words might be considered laughable.
After all, which entertainment star in later generations doesn't engage in hype and marketing?
Forget about positive hype; some people even deliberately hire online trolls to smear themselves, because being infamous is still fame.
But Shen Wancheng understood why Li Su thought that way. Although Hong Kong gossip paparazzi are ubiquitous at this time, and their headlines are sometimes so sharp as to be vicious, they still mostly report real events. It's rare for them to start with a picture and then make up the rest.
So, ordinary people like Li Su, if they put themselves in the shoes of celebrities, would think that no one likes to expose their private affairs, especially bad things, to the public.
Ordinary people today don't really have the concept that popularity and discussion are necessary for long-term success.
These are all things that Shen Wancheng realized after watching the Miss Hong Kong interview last night and discussing Li Shaojie with Shen Yao.
When reality shows first came out, everyone loved watching them. But as more and more reality shows appeared, people would say, "It's scripted again," when they saw something dramatic or outrageous, or someone with a particularly good persona.
But Shen Wancheng is in the 80s. If a star were to improvise a scene, who would think it was scripted?