I'm back in 1990

Chapter 537: New Theoretical Ideas

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After Cao Charlie left, Huang Xiaochuan stood in front of the huge floor-to-ceiling window, looking at the opposite bank of the Huangpu River.

Zhongshan East Road is still bustling with traffic and pedestrians.

Huang Xiaochuan doesn't have any grand ambitions to change the world in this life. He was just an ordinary person in his previous life, and by chance, he was given a second chance. So this time, in addition to making up for the regrets of his previous life and making his family live a better life, he wants to see if he can use his abilities to do something for society as much as possible.

Huang Xiaochuan believes that developing labor-intensive industries is something he will continue to do at this stage and for decades to come. Retail is just one of them; he also wants to develop warehousing and logistics and manufacturing.

The logistics company has been established, but the logistics system is currently under the name of Times Supermarket. In a few years, it will be separated from Times Supermarket and operated independently. A complete logistics system can also provide a large number of jobs.

However, before developing the manufacturing industry, Huang Xiaochuan has one more thing to do: use his current status in the academic world of economics to put a bridle on the upcoming e-commerce industry and prevent this wild horse from growing recklessly.

As someone who has personally experienced the classic saying, "Let there be no difficult business in the world, with manufacturers selling goods directly to customers and eliminating intermediaries," Huang Xiaochuan absolutely disagrees with these so-called innovative ideas in this life.

Throughout history, every link in the circulation of goods has supported a large number of low-level laborers. If these key intermediate circulation links were eliminated, it would be a devastating blow to the entire commercial ecosystem. In the short term, goods may seem cheaper, but after a while, ordinary people who are also consumers and laborers will find that their income seems to have decreased.

This is actually the employment funnel effect in economics. On the surface, business efficiency is greatly improved, but in reality, it leads to a reduction and compression of job opportunities and compensation.

Admittedly, some people have gained wealth under the new business model, and the new business model has indeed supported some ordinary workers.

However, the number of entrepreneurs and employees in this sector is not on the same level as the number of workers in the commodity circulation process. Intuitively speaking, a small number of people gain the opportunity to work and acquire wealth, but many more people lose their jobs and opportunities. Therefore, in this life, Huang Xiaochuan not only needs to establish a new theory in academia to demonstrate the harm of new business models to the future economy, but also needs to use his practical abilities to maintain the traditional business circulation model. The goal is simply to ensure that everyone has a job to the greatest extent possible.

Of course, new business models can coexist with traditional businesses and serve as a supplement to the shortcomings of traditional businesses, but they must not be allowed to completely replace the heavy responsibilities undertaken by traditional businesses within a certain period of time.

The retail industry has been developing for several years now, and the logistics and manufacturing industries will follow suit. It is time to create new economic theories to support and protect this development.

The idea of ​​a future "employment chain economics theory" was thus born.

Prior to this, Huang Xiaochuan also planned to conduct in-depth research on new products, new production methods, new markets, new resources, and new organizational forms. His main goal was to use theory to demonstrate that while innovation is the fundamental driving force of economic development, we must also consider the impact of innovation on employment, rationally utilize the benefits of innovation, and at the same time protect the interests of the most basic workers.

This is also the biggest problem Huang Xiaochuan has encountered in both his past and present lives: when technological revolution brings about a geometric increase in transaction efficiency, should society restrict the development of productivity in order to protect jobs?

Huang Xiaochuan knew that the tide of history was beyond human control, and he also knew the enormous driving force of technological revolution on mankind, but he still hoped that the process could be more gentle.

So Huang Xiaochuan has already made his choice, but the exploration of theory is endless, and a solution still needs to be found.

This issue needs to be explained by a theory, because it is not only an economic problem that China will soon face, but also a collective dilemma that the global economy will face in the future.

In short, Huang Xiaochuan's proposed theory aims to oppose disruptive innovation that flattens distribution channels and insists on a diverse business ecosystem. He believes that a sustainable and progressive technology development model is perhaps the best approach.

Huang Xiaochuan would sometimes fall into deep thought, and other times he would keep typing on the keyboard to record his thoughts on the computer.

This is something that no one else can do for him, since all the ideas are in his own mind.

He rarely comes to this office, and naturally he doesn't stay there for long. He usually only appears here for important meetings and internal reports.

Today was the longest he had ever spent in this office. During that time, he didn't even leave the office for lunch. Instead, he unusually asked Mai Guangde to bring him a bucket of instant noodles and a sausage.

When Mai Guangde heard Huang Xiaochuan's instructions, he initially thought he had misheard. It wasn't until Huang Xiaochuan repeated them a second time that he confirmed that there was nothing wrong with his ears.

This is truly unprecedented. Instant noodles? Ever since I started working for this young boss, I've never seen this stuff on his menu!

Fortunately, there was a Times Pudong flagship store downstairs in the building, which saved Mai Guangde a lot of trouble. Otherwise, he really wouldn't know where to buy instant noodles nearby.

Huang Xiaochuan didn't leave his office until 6 p.m.

"Guangde, let's go to the supermarket! Call Jiang Bixing later!"

Mai Guangde quickly replied, "Yes, Mr. Huang!"

I haven't been to the supermarket in a while, and since I have some time today, I'll go to the supermarket tonight and chat with Jiang Bixing.

The group went to the Pudong flagship store downstairs. There was a food stall in the supermarket shopping street with all kinds of local delicacies. Huang Xiaochuan saw a knife-cut noodle stall and couldn't help but recall the scene when he was in college, when he and Chen Zhe, Wu Duo and others went out to eat knife-cut noodles at a roadside stall in the middle of the night.

He immediately became interested, sat down, and asked Mai Guangde to order him a classic meat sauce knife-cut noodles.

When the noodles were served, the taste was somewhat similar to the ones I ate when I was in college, but it didn't have the same feeling and atmosphere as before.

After taking a few bites, Huang Xiaochuan shook his head and then ate the whole bowl of noodles in big mouthfuls.

Mai Guangde and Zhou Wei exchanged glances and quickly finished their noodles. They found their boss increasingly incomprehensible.

When Huang Xiaochuan walked into the Pudong flagship store of Times Super Shopping Center, the summer sunset shone through the glass curtain wall onto the shelves.

It wasn't peak time yet. Generally, there would be a peak after dinner, with residents from the surrounding area coming in. In the days before air conditioning was common in every household, supermarkets were a great place to cool off. Besides, the service there was so good; they not only provided rest areas for customers but also thoughtfully offered convenient facilities such as drinking water.

Huang Xiaochuan had only been wandering around the fresh produce section for a short while when Jiang Bixing, who had rushed over, found him.

Huang Xiaochuan was inspecting the fresh produce section. Overall, he was quite satisfied. The various vegetables, still slightly damp, looked very fresh, and the seafood and sliced ​​meat were also displayed very well. The food quality is very good.

"Chairman!"

Huang Xiaochuan heard the sound, turned around and saw Jiang Bixing.

He then said casually, "You're here! Come for a walk with me!"

The two walked and talked in the supermarket, while Mai Guangde, Zhou Wei, and others followed behind at a distance that was neither too close nor too far.

The store's general manager, who rushed over upon hearing the news, was also stopped outside by Zhou Wei and the others, who prevented him from getting close to Huang Xiaochuan and Jiang Bixing. This General Manager Song was an old man from the past, and he knew what was going on as soon as he saw the commotion, so he tactfully followed Mai Guangde, Zhou Wei and the others.